Munich Re logo
Not if, but how
Munich Reinsurance Company of Canada
© Rich Legg / Getty Images

Global Brand

The Munich Re brand is a mirror of the company's identity, competencies and strategy. The company is internationally well positioned, has a sound capital base and virtually universal access to clients and risks.

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    There are four core values that illustrate our brand:

    • Solution-oriented: we implement knowledge in the form of individual solutions tailored to markets and clients with added value for the client.
    • Future-focused: we anticipate future risks with our knowledge.
    • Reliable: we remain financially solid, dependable and consistent.
    • Fascinating: we solve problems with outstanding knowledge advising and inspiring our clients.

    We believe that every employee at Munich Re is a representative of our brand. Whether it’s through interaction with the public, clients or through social media, we want to ensure that all employees recognize the value of the Munich Re brand and its global reach.

    Not If, But How

    Tackling the major challenges of the future is something we have been doing for more than 130 years. As a reinsurance company, we operate internationally and apply a range of disciplines to produce concepts that make tomorrow's world insurable. Our recipe for success is to anticipate risks and deliver needs-based solutions. We are determined to find a solution to every problem, which is why we strongly believe in saying “not if, but how”.

    Watch our latest video!  We believe that, together, we can tackle the challenges of tomorrow.