Growing digital motor insurance in Southeast Asia

Southeast Asia (SEA) has been well known for its strong economic growth and relatively low insurance penetration. Undoubtedly, SEA offers huge opportunities for motor insurers to grow their business by making insurance more accessible, flexible and personalised. This can be achieved by capturing the right elements of digitalisation, customer experience, ecosystems and data analytics.

We understand the unique characteristics of SEA motor markets, with experience built over decades of working with our partners. Our digital motor solutions are designed for you to seize the most significant growth opportunities. As your trusted reinsurance partner, we embrace a partnership and co-creation model to drive insurance innovation and achieve business goals.

Motor insurance in SEA has enormous potential with healthy growth rates and rising customer interest in personalised products and services tailored to their needs and lifestyle.

As the region moves toward a more digital-oriented lifestyle, it has paved the way for SEA insurers to build a digital motor portfolio. However, this is easier said than done. For example, whilst telematics technology empowers motor insurance to be more personalised and transparent, adoption rates remain insignificant. Therefore, it is imperative to understand the dynamics of individual markets and design suitable solutions to deliver the desired business objectives.