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Mapfre MSV Life Successfully Transitions to Next-Generation Cloud Solution for Underwriting with Munich Re and ALLFINANZ

05/22/2026

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    New cloud-based risk assessment capability enables fast, consistent decisions at point of sale and unlocks a smoother customer experience

    Mapfre MSV Life today announces the adoption of SARA, a state‑of‑the‑art, digital underwriting and risk assessment solution, designed to modernize life insurance underwriting and accelerate new business in Malta.

    Built on Munich Re’s underwriting expertise and powered by ALLFINANZ - the cloud-native platform for digital underwriting and analytics - SARA delivers a continuously evolving rulebook to drive profitable decisions. Delivered as a SaaS solution, SARA has been seamlessly integrated into Mapfre MSV Life’s systems via API, enabling the company to scale its digital underwriting capabilities quickly, securely, and with confidence.

    Elvira Lopez de Lara Merida, CEO, Mapfre MSV Life
    © Mapfre MSV Life
    Launching SARA is a major milestone for Mapfre MSV Life and a meaningful innovation step for the Maltese life insurance market. It strengthens our ability to deliver fast, consistent decisions at the point of sale. This will help customers get covered sooner and enabling our teams and distribution partners to focus on advice and service rather than administration.
    Elvira Lopez de Lara Merida
    Mapfre MSV Life
    CEO

    A first‑mover step for Malta

    The Maltese life insurance market is seeing rising customer expectations for digital, instant, and more transparent journeys. With SARA, Mapfre MSV Life brings a proven model of automated underwriting to Malta, helping to reduce friction during application, improve decision consistency, and strengthen the overall customer experience.

    SARA can underwrite more than 90% of life insurance applications at point of sale in under two minutes, while supporting a more personalized experience for applicants.

    By adopting modernized automated risk assessment at the point of sale, Mapfre MSV Life aims to:

    • Accelerate application decisions and reduce time to cover
    • Increase consistency in underwriting outcomes and reduce operational rework
    • Improve customer experience by reducing friction in the buying journey
    • Build an underwriting foundation with innovation potential for deeper analytics and AI enhancements
    Carlos Garcia Rodriguez, Head of L&H Propositions Development, Southern Europe and Latin America, Munich Re
    © Carlos Garcia Rodriguez
    Life insurance underwriting is undergoing a fundamental shift. What was traditionally a source of friction for customers, intermediaries and distributors is becoming a strategic lever for sustainable, profitable growth. With SARA, we are driving this transformation at industry level, and we are especially pleased that trusted partners such as MSV have chosen to lead this change alongside us.
    Carlos Rodríguez García
    Munich Re
    Head of L&H Propositions Development, Southern Europe and Latin America
    Alby van Wyk, Chief Commercial Office, Munich Re Automation Solutions
    © Munich Re Automation Solutions
    Moving from on-prem software to cloud-native underwriting capabilities is an important step for insurers looking to innovate. The ALLFINANZ SaaS platform not only enables faster updates with minimal disruption but also creates a strong foundation for ongoing enhancements, embedded AI capabilities, and future underwriting innovation. We commend Mapfre MSV Life’s forward thinking and drive to deliver a modern insurance experience.
    Alby van Wyk
    Munich Re Automation Solutions
    Chief Commercial Officer